Nissan automobile gross sales in the USA through the first quarter of 2024 elevated by 8.5% year-over-year to 238,831. Sadly, EV gross sales barely elevated this time.
In Q1, Nissan’s all-electric automotive gross sales amounted to five,284, 1% greater than a 12 months in the past and solely barely greater than in This autumn 2023 (5,113). The EV share out of the model’s whole quantity amounted to 2.2% (in comparison with 2.4% a 12 months in the past).
Ariya Is Nissan’s Main EV Proper Now
The long-awaited Nissan Ariya joined the Leaf in late 2022 and straight away began promoting at increased volumes than the Leaf. In 2023, Nissan offered within the U.S. 20,616 EVs, together with 13,464 Ariyas.
The Nissan Ariya mannequin recorded 4,142 gross sales final quarter (up 45% year-over-year), whereas the Nissan Leaf was down 51% to 1,142.
There is no such thing as a progress in EV gross sales as a result of the increasing Nissan Ariya is barely offsetting the drop in Nissan Leaf gross sales.
Nissan BEV gross sales in Q1’2024 (YOY change):
Nissan Ariya: 4,142 (up 45%) Nissan Leaf: 1,142 (down 51%) Whole: 5,284 (up 1%) and a pair of.2% share
For reference, in 2023, Nissan offered 20,616 electrical vehicles within the U.S. (69% greater than in 2022), which was 2.5% of the model’s whole gross sales.
Nissan BEV gross sales in Q1-This autumn’2023 (YOY change):
Nissan Ariya: 13,464 (up 6,599%) Nissan Leaf: 7,152 (down 41%) Whole: 20,616 (up 69%) and a pair of.5% share
Cumulatively, Nissan lastly crossed 200,000 EVs within the U.S. (since December 2010), which as soon as was a threshold for the $7,500 federal tax credit score and the corporate’s annual Leaf gross sales ambition (150,000-200,000 Leafs).
Nissan lately introduced pricing for the 2024 Nissan Ariya mannequin, which will likely be as much as $6,000 inexpensive than earlier than. The entry-level model begins at an MSRP of $39,590 (plus $1,390 DST). This could assist to draw clients within the extremely aggressive crossover/SUV section and possibly enhance EV gross sales in comparison with 2023.