Electrical Two-Wheeler Gross sales: September 2023
The gross sales of Electrical two-wheelers noticed a decline of 1.51% this month whereas the general gross sales figures have dipped barely, some sure gamers within the trade have defied the chances and have damaged their earlier gross sales information. We might additionally prefer to level out that the gross sales for this complete month stood at a staggering determine of 57,824 from the earlier month’s determine of 56,961 it is a beacon of sunshine for the trade given the truth that the pattern is on an upward surge.
Earlier than going into any extra particulars, let’s see which firms made it to the highest 10 and what their efficiency was month on month.
Electrical-two-wheeler gross sales determine for September 2023
CompanySales of AugustSales of SeptemberMoM GrowthMarket Share
OLA ELECTRIC18,71818,635-0.4429%
TVS IQUBE15,47115,5120.2724%
ATHER ENERGY7,1297,109-0.2811%
BAJAJ AUTO6,5757,0457.1511%
AMPERE VEHICLES3,6984,19013.37%
OKINAWA AUTOTECH2,0001,789-10.553%
BGAUSS AUTO923.0934.01.191%
OKAYA EV1,150885.0-23.041%
REVOLT MOTORS514.0882.071.61%
HERO ELECTRIC783.0843.07.661%
The Decline: Ola, Ather, Okinawa Affected
Three outstanding electrical automobile producers, Ola, Ather, and Okinawa, have discovered themselves navigating by way of tough waters this September. The decline of their gross sales will be attributed to numerous elements, together with provide chain disruptions, element shortages, and the affect of the continuing semiconductor disaster. These firms, identified for his or her progressive electrical scooters, noticed a decline in shopper curiosity and purchases because of these exterior challenges.
The surge of TVS, Bajaj, Ampere, Hero
On the flip aspect, there have been clear winners available in the market throughout September. TVS, Bajaj, Ampere, Hero, and Revolt emerged as frontrunners, registering a major spike in gross sales. Their success will be attributed to a mixture of things, together with strategic advertising and marketing, a robust age-old belief among the many aged inhabitants, and a robust vendor community. These firms successfully capitalized on shopper demand, demonstrating the trade’s adaptability.
A Silver Lining to the declining gross sales determine
With the pageant session kicking within the gross sales figures are anticipated to extend and we are able to see the glory days of electrical autos again. In the meantime, the announcement of recent autos from Ola’s finish might additionally see a hike given the truth that many individuals have booked their autos and should have been ready for his or her deliveries.
Author’s Comment
On this ever-evolving panorama, adaptability and innovation can be key to success. Whether or not it’s established giants or rising startups, those that can navigate the shifting tides of shopper preferences and market dynamics will proceed to make their mark on the earth of two-wheeler gross sales.
As we bid adieu to September and welcome the altering seasons, the two-wheeler trade stands poised for transformation. Within the coming months, the trade’s resilience and capability to innovate will proceed to form the street forward.
Learn Extra:- Electrical Two-wheeler Gross sales Report August 2023: Greatest Promoting Electrical Scooter and Bike