Tesla has all the time been attentive to the distinctive wants of its prospects, tailoring modifications to buyer preferences. The corporate continues to give attention to customers, making its vehicles particularly engaging to them. In accordance with Tesla Chief of Design Franz von Holzhausen, the corporate is integrating the distinctive wants of Chinese language customers into product design.
Von Holzhausen visited the Tesla manufacturing unit in China this week. In accordance with a report in Shanghai Securities Information, he talked about the corporate’s continued objective of assembly buyer wants. He famous that Tesla spends time and vitality listening to the necessities of various markets. Consequently, native wants are built-in into product design, guaranteeing each security and distinctive product look.
Tesla’s Chief of Design stated that is additionally the rationale the corporate’s design, engineering, and manufacturing groups are based mostly in China. There are a lot of issues and balances to be made within the course of to make sure the protection and fundamental high quality of the autos, he stated.
Demand in Chinese language and different markets is altering, and Tesla is seeking to meet native wants. The corporate will make efforts to fulfill its prospects in China, Europe, and different markets to attain good gross sales, von Holzhausen stated.
“We take the effort and time to take heed to the wants of various markets, incorporate native wants into our product design, and be sure that our merchandise are protected and aesthetically pleasing from a design and engineering perspective.”
In accordance with von Holzhausen, future Tesla car designs will primarily adhere to the ideas of security, effectivity, simplicity, and user-friendliness. He added that whereas Tesla insists on minimalism, it additionally prioritizes protected driving.
Tesla already has an R&D heart in Shanghai, which homes about 28 laboratories. As the corporate’s first abroad vehicle-based R&D heart, it contains groups for software program, {hardware}, electronics, supplies, and vitality improvement. It focuses on growing Tesla’s software program, {hardware}, course of, and expertise in China. Additionally it is concerned in software customization and standardized testing within the Chinese language market, and is concerned in international AI machine studying.