People love shopping for Tesla EVs. That’s what Cox Automotive’s 2023 gross sales report exhibits, at the least, with the maker of the Mannequin 3 reaching the next market share final yr than traditionally large names like Volkswagen, BMW, and Subaru.
In keeping with the report (embedded beneath by X consumer @GuyDealership), Tesla offered just a little over 650,000 vehicles in 2023, which interprets to a market share of 4.2% in the US–a rise of 0.4% over 2022. By comparability, international automotive big Volkswagen offered roughly 20,000 fewer vehicles final yr, leading to a market share of 4.1%
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Tesla will get forward within the gross sales sport. Once more
Tesla has lengthy been the largest participant within the electrical car phase in the US, however a brand new gross sales report that analyzes final yr’s performances from main producers exhibits Volkswagen has been surpassed by Tesla in the case of market share.
An enormous participant within the automotive area, VW sells an entire mixture of combustion-powered, hybrid, and electrical autos, whereas Tesla depends utterly on its portfolio of all-electric autos.
Granted, it’s a small distinction between the 2 automakers, nevertheless it’s additionally value mentioning that Tesla solely sells EVs, whereas Volkswagen has a portfolio that features combustion autos, hybrids, and EVs. In different phrases, a full-electric automotive firm outpaced what’s now modern to name a legacy automaker.
However it’s not simply Volkswagen that was outpaced by Tesla final yr. Subaru, maker of the Solterra EV, additionally ranks beneath the American EV marque, with about 900 fewer vehicles offered than Volkswagen in 2023, leading to a 4.1% market share.
German sportscar maker BMW, which additionally affords a number of EVs just like the i4 and iX, is beneath Subaru in Cox Automotive’s rating, with a smidge below 386,000 autos offered in 2023, making for a 2.5% market share.
American startup Rivian, which sells the all-electric R1S and R1T passenger EVs, ranks towards the underside of the checklist, nevertheless it’s value protecting in thoughts that the California-based firm remains to be a newcomer within the automotive world, with manufacturing of the R1T beginning in 2021.
Rivian R1T and Rivian R1S
That mentioned, Rivian offered a bit over 50,000 autos final yr (together with its Electrical Industrial Van), which was a 146.5% improve in comparison with 2022. The corporate’s U.S. market share reached 0.3%, up from 0.1% in 2022.
Lucid, which can be a newcomer, noticed its gross sales enhance final yr however figures are nonetheless low. In keeping with Cox Automotive, the luxurious automaker offered 5,779 vehicles final yr, a rise of 117.6% over 2022, nevertheless it’s nonetheless not sufficient to push the market share determine above 0.0%.
Vietnamese startup VinFast reportedly offered 3,129 vehicles within the U.S. final yr, whereas Fisker had 2,669 vehicles that reached clients.
On the high of the checklist sits Basic Motors, which offered over 2.5 million vehicles in 2023, a rise of 14.1%. As for market share, GM now sits at 16.5%, which is 0.3% greater than in 2022. Toyota is second, with a 14.4% share–down 0.8%, whereas Ford had 12.7% of the U.S. auto market final yr, down 0.6% in comparison with the yr earlier than.
It is no shock that Tesla is the best-selling EV producer within the States, however this new report exhibits the American automaker is greater than able to surpassing one of many oldest names within the trade: Volkswagen.
That mentioned, there’s a reasonably large distinction of 300,000 models that separates Tesla from the following best-selling firm, Nissan-Mitsubishi, whereas Honda managed to promote double the amount registered by Tesla, or round 1.3 million vehicles, so will probably be attention-grabbing to see what 2024 and past will deliver for the Elon Musk-led automaker.