PURE EV has efficiently launched the first-of-a-kind Electrical Car Alternate Program, setting a brand new benchmark within the automotive business. The Car Alternate Camp caters not solely to conventional inner combustion engine (ICE) 2-wheelers but additionally extends its advantages to EV lovers. This pioneering strategy has garnered distinctive responses from customers, resulting in a major inflow of trade transactions and new bookings.
In a market the place there are over 10 crore ICE 2-wheelers throughout Pan India, PURE EV goals to faucet into this huge shopper base by providing a beautiful proposition. Throughout the trade camp, customers convey of their used Electrical/petrol 2-wheelers, and native consultants present on-the-spot valuations at PURE EV vendor areas. The valuation quantity is then seamlessly deducted from the acquisition of a brand-new PURE EV car, successfully minimizing the EMI down fee and permitting prospects to regulate the steadiness mortgage funds by way of manageable EMIs and not using a substantial upfront price.
This strategic initiative not solely advantages the customers but additionally goals to create a optimistic stress atmosphere. By attracting a major variety of 2-wheeler customers in every locality, PURE EV intends to stimulate trade walk-ins and bookings, making a ripple impact that positively impacts common walk-ins for direct purchases. The purpose is to penetrate the market additional by attractive customers of different EV manufacturers with the distinctive Electrical Car Alternate Program. House owners of ICE two-wheelers from varied manufacturers have enthusiastically embraced the chance to change to EV autos, attracted by the compelling worth proposition supplied by this system.
Over a thousand customers have participated within the trade program and have exchanged their previous autos with new PURE autos. A compelling incentive, with a most worth of as much as Rs 38,000, was prolonged to customers primarily based on the situation of their autos. Following the large success of this system throughout the Dussehra and Diwali seasons, PURE EV proudly publicizes its continuation throughout the upcoming Pongal and Padwa festivals, drawing consideration not solely from conventional inner combustion engine (ICE) 2-wheeler homeowners but additionally from customers of different EV manufacturers.
“We’re thrilled to witness the overwhelming response to our EV Car Alternate Program throughout the festive seasons, and we’re excited to increase this chance to much more customers throughout the upcoming Pongal and Padwa festivals. We’re proud to announce that PURE is the primary EV 2-Wheeler model in India to create the used car marketplace for Electrical autos. This additionally proves the corporate’s capabilities in refurbishing and recycling of key parts, thereby enabling round financial system in EV ecosystem,” mentioned Mr. Rohit Vadera, CEO, PURE EV.
With this groundbreaking strategy, PURE EV isn’t solely contributing to environmental sustainability however can also be reshaping the EV panorama by making it financially accessible and enticing to a wider demographic.
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