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Tesla launches fresh U.S. promotions for the Model 3

March 5, 2025
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Tesla launches fresh U.S. promotions for the Model 3
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Rivian has joined forces with Ben & Jerry’s to introduce an electrical ice cream truck, shortly after launching its business van for broader company use.

The collaboration was introduced in a press launch on Tuesday, revealing two electrical ice cream vans known as “Scoop Vehicles.” These vans are based mostly on the Rivian Business Van (RCV), which was lately made obtainable to prospects past its unique accomplice, Amazon. The Scoop Truck showcases one of many progressive purposes of the RCV since its launch.

The disclosing of the electrical ice cream vans will happen on the South by Southwest (SXSW) music pageant in Austin, Texas, beginning this Friday. After the pageant, the Scoop Vehicles will journey throughout the USA and take part in pop-up occasions in Vermont, the house state of Ben & Jerry’s.

Brian Gase, Rivian’s Senior Director of Prototype Growth, expressed enthusiasm in regards to the undertaking, stating, “Collaborating with the Ben & Jerry’s staff to construct the following era of electrical scoop vans has been an unbelievable expertise. It’s a kind of tasks that simply makes the staff smile. We will’t watch for individuals to cease by for some ice cream and see it in motion for the primary time throughout SXSW!”

The Scoop Vehicles seem to characteristic the Rivian RCV 500 mannequin, which has a spread of 161 miles and measures 248.5 inches in size. The van is powered by a 100 kWh LFP battery pack, able to charging at speeds of as much as 100 kW.

Sean Slattery, undertaking lead for U.S. Built-in Advertising at Ben & Jerry’s, commented, “Working with Rivian, an trade chief that’s dedicated to sustainability, is an ice cream dream come true. Rivian has helped us barely cut back our reliance on fossil fuels whereas including a cool twist, which is kind of a problem for an ice cream firm.”

Not too long ago, one of many Rivian Scoop Vehicles was noticed being transported in Irvine, California, and pictures of the automobile had been shared on Reddit. Observers famous that the RCVs embody an extra air con unit on the roof to make sure correct refrigeration.

Along with the Ben & Jerry’s RCV, Rivian can also be partnering with SXSW to create an “Electrical Roadhouse” exhibit, which can characteristic panel discussions, demonstration drives, reside music, and a preview of the upcoming R2 line. Rivian might be an official sponsor for the music pageant’s Transportation Monitor occasion. Although the specifics of the place the Scoop Truck will seem this weekend haven’t been disclosed, it’s anticipated to characteristic prominently within the occasion.

In a significant manufacturing milestone, Rivian lately introduced it has deployed 20,000 Electrical Supply Vans (EDVs), that are the Amazon-exclusive variations of the RCVs. These vans are manufactured alongside the R1T and R1S fashions at Rivian’s manufacturing facility in Regular, Illinois, and can be found in two configurations: the RCV 500 and the longer RCV 700 for fleet gross sales.

Rivian can also be pursuing plans to ascertain a manufacturing facility in Georgia with a $6.6 billion mortgage from the Division of Power (DOE), though these plans could face delays on account of latest freezes on federal grants and loans by the Trump administration. CEO RJ Scaringe talked about that Rivian has signed a “legally binding settlement” with the DOE, which incorporates varied circumstances that have to be met all through the method.

Rivian’s expertise is capturing the curiosity of different unique gear producers following its three way partnership with Volkswagen.



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Tags: FeaturedfreshlaunchesModelpromotionsTeslaTesla Model 3U.S
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