Deliveries of Firefly vehicles are set to begin on April 29, with a battery rental buy possibility accessible from August 1. The beginning value of Firefly is nineteen.49% decrease than its pre-sales value and is aggressive towards the BMW Mini and Mercedes-Benz Good vehicles.
Nio’s third model, Firefly, has formally launched its first electrical automobile (EV), designed to compete with the BMW Mini and Mercedes-Benz Good. The preliminary mannequin, bearing the model’s identify, is priced at RMB 119,800 ($16,410) in China, which incorporates the battery pack.
This beginning value displays a lower of RMB 29,000, or 19.49%, from the pre-sales value of RMB 148,800 introduced throughout Nio Day 2024 in December, highlighting Nio’s dedication to the compact EV phase’s success. Firefly is marketed as a boutique small automotive and can be accessible in two variations, with beginning costs of RMB 119,800 and RMB 125,800; the latter comes with a extra luxurious inside.
The worth is decrease than the formally discounted beginning value of RMB 149,800 for the all-electric Mini Cooper in China, in addition to the discounted beginning value of RMB 149,900 for the Good #1.
Firefly affords battery swap capabilities, permitting consumers to go for a battery as a service (BaaS) mannequin to cut back the acquisition barrier. Though the BaaS program was not detailed through the launch occasion, the model’s president, Daniel Jin, confirmed its availability beginning August 1. This program allows customers to purchase simply the automobile body and lease a battery pack, doubtlessly decreasing the general buy price considerably.
Nio’s most inexpensive mannequin, the ET5 sedan, begins at RMB 298,000 with a battery pack, whereas it begins at RMB 228,000 beneath the BaaS plan, with month-to-month battery rents beginning at RMB 728. Moreover, Nio’s different sub-brand, Onvo, affords the L60 SUV ranging from RMB 206,900 for the entire bundle and from RMB 149,900 beneath the BaaS plan, with month-to-month leases beginning at RMB 599.
Firefly’s automobiles can be built-in with Nio’s upcoming fifth-generation battery swap stations, with the present fourth-generation stations being constructed in China. Within the early days of the mannequin’s launch, Nio will introduce demonstration battery swap stations in high-traffic cities.
Firefly will share gross sales channels with Nio, in contrast to Onvo, which operates via a definite channel. As of yesterday, Firefly’s present vehicles can be found at over 300 Nio shops throughout China, with take a look at drives initiated at this time. Firefly can even take part within the 2025 Shanghai auto present, sharing a sales space with Nio fashions.
As a compact electrical automobile designed for city commuting, Firefly measures 4,003 mm in size, 1,781 mm in width, and 1,557 mm in top, with a wheelbase of two,615 mm. Although Nio positions Firefly to problem the BMW Mini and Mercedes-Benz Good, it shares similarities in measurement and design with BYD’s Dolphin and Volkswagen’s ID.3.
The BYD Dolphin is priced between RMB 99,800 to RMB 125,800 in China, measuring 4,280 mm, whereas Volkswagen’s ID.3 is offered at a value vary of RMB 119,888 to RMB 136,888 and measures 4,261 mm. Firefly is designed for metropolis driving with a turning radius of simply 4.7 meters, emphasizing city mobility.
The automobile is supplied with a rear motor offering 105 kW of peak energy and 200 Nm of peak torque, although efficiency metrics like acceleration haven’t been highlighted. Firefly comes normal with a lithium iron phosphate (LFP) battery with a capability of 42.1 kWh and a CLTC vary of 420 km, consuming 10.9 kWh per 100 kilometers. The battery provider, as indicated in a previous regulatory submitting, is Sunwoda, marking its first inclusion in Nio’s provider roster.
The cabin options a sophisticated voice assistant named Lumo, akin to Nio’s Nomi system, outfitted with AI capabilities for higher language comprehension. Notably, Firefly has a formidable frunk capability of 92 liters, the biggest in its class.
Firefly is strategically vital for Nio Inc, particularly following a interval of weaker deliveries and underperformance of the Onvo model. In March, Nio Inc delivered 15,039 automobiles, comprising 10,219 from the Nio model and 4,820 from Onvo. For Q1 2024, Nio’s deliveries totaled 42,094 automobiles: 27,313 from the Nio model and 14,781 from Onvo. Nio goals to double its gross sales in 2025, concentrating on round 440,000 automobiles for the 12 months.
Positioned for the worldwide market, Firefly has already undergone checks in a number of abroad places. Throughout the preliminary setup of the Firefly challenge, the Nio staff explored over 40 cities throughout 17 international locations and devoted over two months in Europe. Though Nio initially supposed to launch Firefly in Europe first, excessive tariffs necessitated a method shift, with plans to launch in Europe in early 2025, as said by Nio’s founder William Li.
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