Richard Liu, the billionaire founding father of JD.com, has positioned an order for the Nio ET9, as Nio continues to market its electrical govt sedan to enterprise leaders. Deliveries of the ET9 commenced not too long ago, with the primary car going to Fang Hongbo, often known as Paul Fang, the chairman and CEO of Midea Group, a serious dwelling equipment producer.
William Li, Nio’s founder, chairman, and CEO, shared on Weibo that he personally took Liu for a check drive of the ET9, which led to the order. “The car is presently being scheduled for manufacturing, and I’ll ship it in due time,” Li famous.
Nio first unveiled the ET9 throughout Nio Day 2023 in December, geared toward penetrating the luxurious sedan market historically dominated by international manufacturers akin to Mercedes-Maybach. The official launch of the ET9 happened on December 21, 2024, with a beginning value of RMB 788,000 (roughly $107,220), making it Nio’s most costly car to this point.
Li delivered the primary ET9 to Fang in Foshan, discussing methods for Chinese language manufacturers to compete within the premium phase and difficult the stronghold of international rivals.
One of many standout options of the ET9 is its SkyRide clever chassis system, touted because the world’s first built-in hydraulic absolutely lively suspension. This revolutionary expertise allows real-time changes to stiffness, damping, and top, thereby enhancing journey consolation and security.
Nio goals to steer executives to forego conventional luxurious sedans in favor of the ET9, leveraging its superior expertise. Delivering new autos to profitable entrepreneurs is a typical technique inside China’s automotive trade. For example, in Might 2024, He Xiaopeng, the CEO of Xpeng, delivered an X9 multi-purpose car to William Li.
In associated information, Xpeng began pre-sales for an up to date model of the X9, additional highlighting the dynamic competitors available in the market.
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