The Volkswagen Beetle, which is likely one of the longest-running nameplates within the historical past of the German firm and of the world, is not going to be revived as a part of the marque’s technique for a full-electric future.
The data comes from the model’s boss Thomas Schafer, who spoke with the British publication Autocar after a digital rendering of what gave the impression to be a modern-day interpretation of the enduring Beetle surfaced on-line. The pink car, pictured beneath, is a computer-generated idea designed for the appropriately named superhero Ladybug who stars within the upcoming animated kids’s movie “Miraculous: Ladybug & Cat Noir, The Film.”
Talking about counting on nostalgia to revive sure fashions from the corporate’s previous, Schafer stated that it “could be a useless finish.”
“Clearly we now have a whole lot of names in our historical past, however there are solely, I might say, somewhat greater than a handful which can be actually iconic and international. There are the standard ones, the Golf, the Tiguan… Would you do Scirocco or would you do Arteon? Most likely not. That’s a part of our naming philosophy that we at the moment are finalizing.”
Concerning the Beetle comeback, Schafer says that it has had its day and that it’s time to maneuver on with fashions which have seen important success in recent times.
“I would not say with 100% [certainty]. However from the place I stand now, I would not take into account it,” Shafer commented for Autocar. “It is the identical as Scirocco: it had its day, then there was a brand new mannequin primarily based on a reinterpretation. To try this once more? I do not suppose so. And going ahead with balancing all these applied sciences and the associated fee that’s related to it, you have to make investments cash in the absolute best place.”
With this being stated, VW’s all-new ID. Buzz is a nod to the corporate’s iconic Kind 2 Microbus from the Nineteen Fifties and Sixties, however in keeping with the corporate’s CEO, it doesn’t signify a need to proceed down the retro path with related revivals.
As a substitute, Volkswagen’s all-electric future will possible embody the Golf and GTI nameplates, in addition to the Tiguan, which is due for an all-new era. The ID. 7 sedan virtually replaces the growing old Passat within the electrical age, whereas the upcoming inexpensive ID. 2 may take the place of the present Polo within the agency’s lineup.
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