Raptee Power is an avant-garde three-and-a-half-year-old electrical mobility startup hailing from Chennai, Tamil Nadu. On the mission of revolutionizing the car sector of India. With their much-anticipated electrical bike poised for launch by the tip of this 12 months, the staff of E-VehicleInfo needed to collect the lacking details about Raptee and therefore the formidable interview was carried out.
The founder stated, “Our car can be initially costlier and we’ll be sure that our bikes have a singular state of an artwork facility. The bike will initially supply direct competitors to the 250CC ICE autos and so they’ll additionally compete instantly with the current expertise. We’ve numerous different fashions within the pipeline says the founder. This car can be a greater competitor than some other 250cc motorbike within the Indian market.”
How Raptee Electrical Bikes are totally different?
The key behind the meticulous bike is the precise drivetrain proudly made in India. Nonetheless, the highway isn’t simple for the reason that firm needed to face numerous challenges like reaching the optimum voltage and the audacious activity of reworking the normal realm of automotive servicing. The founder said that “We imagine our clients could have a thrill, a reference to the Raptee motorbike fairly than the petrol bike due to the upgraded options.”
Other than this, in addition they have an in-house information assortment system, empowering them to swiftly conquer real-time hurdles. These will assist a client get all the help required even after they can’t make a fast go to to the expertise middle.
Specs of Raptee Bikes?
The bike can be a direct competitor of the 250CC ICE electrical bikes. Together with that, the corporate will supply the lightest bike that can improve capability.
This isn’t the tip, as a result of the founder talked about that they’re engaged on different merchandise as properly, which are at present within the pipeline.
Vary and Charging time of Raptee bikes
The corporate is specializing in giving the vary of a motorbike twice occasions the typical requirement. The place the client has to cost their car as soon as every week. This can increase car adoption.
The anticipated launch date of the Raptee bike
The founder has a transparent imaginative and prescient that they don’t need their clients to attend after which launch the bike however fairly they need their bikes to be prepared. So we will count on the model to hit the roads by the tip of this 12 months which additionally contains delivering the bikes. For the reason that firm desires to attach with the client and their wants and never simply purchase the bikes for the sake of it.
The corporate has a dealership mannequin of each on-line and offline markets which is able to increase to extra cities post-launch from the second 12 months onwards.
Learn Extra: Raptee Power noticed testing the brand new Electrical Bike in Chennai
Questions requested to the founder throughout the interview
Let’s leap into the Q&A bit and discover the mission, imaginative and prescient, and worth behind the corporate.
Query 1: What’s the USP of Raptee Power?
In easy phrases, Raptee Power is instantly proportional to the Excessive voltage: electrical bikes that supply quite a few benefits like better efficiency autos together with reliability and consistency. It is a main downside that massive electrical car corporations are unable to deal with in several terrains throughout India. In keeping with the founder, “We’re the one electrical two-wheeler that may leverage the general public charging infrastructure that’s already there within the Indian market. However with Raptee, you should utilize the CCS infrastructure that the federal government has already deployed.
Query 2: Design inspiration for Raptee Bikes?
The inspiration comes from the imaginative and prescient of the corporate, “Secure, sensible, and sustainable mobility to the plenty.” The founder talked about that “We’re utilizing electrical energy because the enabler for mobility and that’s our inspiration. We’re doing this for a bigger mission, the wants of the client. We’ve put in plenty of effort to know what a buyer desires and what’s his aspiration, and the vary expectations of the shoppers.”
Query 3: What’s the advertising and marketing technique of Raptee Power?
The founder advised the staff of EvehicleInfo, “Our bike has been within the strategy of constructing and testing for over 2 years now and this brings them to the advertising and marketing of the corporate. The founder additionally advised us that these campaigns are being designed by Jayapradeep V as Chief Enterprise Officer who labored as an ex-royal enfield worker for 15 years as a Enterprise Head for India and Saarc area. Including to this, Mr. Jayapradeep V, “Initially we’ll deal with Tier 1 cities to open the expertise facilities. It will likely be adopted by each offline and on-line modes preserving in thoughts buyer consolation.
Query 4: Why did you select that your first product will electrical bike and never one other car?
In keeping with the founder, he has been uncovered to the area for over a decade and thinks that India is a motorcycle-dominant market and it sells twice bikes as scooters. He additionally believed that near 70% of electrical scooters have been there in India versus electrical scooters and this leaves an enormous chunk for them. This turns into necessary for India because it must harness the rising expertise within the bike section now that the scooter section has been outfitted to the utmost.